Want to be your own publicist and get booked on Your First Radio Show in 30 Days?
The 30 days To Radio Interview Success Program
***Limited to 10 New Clients***
30 Days To Radio Publicity is a class like no other on the planet! All you need is a telephone and the internet and you will join us for Live tele-coaching that will get you results!
This exclusive PR – Success in 6 – course is limited to only 10 people. When you’re on this team for the next 30 days, this is what you get:
* Weekly Tele-classes with Wayne Kelly and your PR Mastermind Team
* Powerful Media Release critiques and rewrites
* The Secret Media Page puts you in control of an interview
* A real radio MP3 interview featuring you
* Promotion to 100’s of Media Hosts in their daily Show Prep
* Special guest speakers (Who May Book You On The Spot!)
* The ability to book your own interviews forever
Before the 30 Days are up:
* You will have a piping hot Media Release
* You will make A staggering number of Media Contacts
* You will know how to get booked anywhere, anytime
* You will know how to speak in sound bytes
* You will create floods of new Customers out of thin air
* You will know the secrets to building a huge database
* You will have the confidence to be a great interview
* You will have so much fun ‘You’ll Think It’s Illegal Or Fattening’!
The complete Home Study course will be sent to you in case you ever need to look up a quick topic or need a refresher, you will find it in this 4 CD set plus workbook.
Week 1 – Identify Your Market
What’s your topic and who cares! You may think you have the best topic in the world but how does it line up with world events that the media is always talking about?
You’ll discover:
Tricks to expand your topic to a wider demographic so you have more radio stations to choose from – Like the Angel Man who was featured on: Hip Hop, Classic Rock, AC, and Talk shows.
Tips to piggy-back your topic off major news stories. Radio is reality! If you can talk about real life and be a resource to what’s going on in the world, you will get booked.
Techniques to make your topic inspire and empower regular people. It’s not about selling crap or getting people fired up to come to your seminars, it’s about connecting with someone who is sitting at their kitchen table in a massive depression wondering if anyone will ever understand their pain.
NOTE: It’s funny but most people change their topic after this first class – to something different that touches more hearts and changes more lives.
Week 2 – Think Like a Producer
In order to be a success, you must understand which radio, TV, Internet shows are targeting your market. This will save you days and days of frustration when booking your own interviews.
There isn’t a Publicity firm on the planet that will give you access to radio producers and hosts. I’ll bring in special guests who you can talk to and they’ll share their wants and wishes for the perfect guest.
The opening sentence you must Never ever use unless you want to be blacklisted forever!
3 Techniques to make producers and D.J’s take notice of you through the hundreds of pitches they hear every week! A simple strategy to stretch a 2-minute interview into a return interview and way more air time!
Week 3 – The Dreaded Media Release
If you hire a Publicist to draft your media release, it will cost you anywhere from $250 – $2500. This week is vital to all your PR dreams.
You’ll discover:
I’ll show you how to create a hook that has radio stations forwarding you to all their radio friends – This has radio DJ’s selling you. The Gabby Cabby in New York City did this and is heard in 71 Countries a MONTH! That’s 300 Million listeners!!!
Discover and develop a secret weapon called “a media page”. This secret works! How do I know? Because a Major Market Radio producer sent me a personal letter raving about how guest X (One of my clients) was the most prepared guest he’d ever seen.
You’ll know how to craft this secret for the rest of your life without ever spending another cent on a publicist!
Week 4 – Let’s Make Contact
The problem with most coaching programs is that you don’t ever have to take action. Not in this class. We spend an entire 60-minute session learning how to approach any form of media and what to say to get you booked.
I’ll reveal the best ways to contact any radio, TV, Internet radio, or Guru on the planet…with confidence. Plus you’ll learn a secret that will make every media fall in love with you. Even the big name publicists miss this.
Week 5 – Be A Star.
Here’s a secret that will shock you. Many people get booked on shows and they do the interview but the interview never airs to the audience. Why? because the interview didn’t have energy, content, or entertainment value. This will never happen to any member of this class.
I walk you step-by-step through the media process:
Making the media care about you and your topic, creating your media release, creating an intro for the interviewer, creating sample questions that showcase YOU AS AN EXPERT, practicing your pitch, resources and phone numbers of producers.
Plus I will personally introduce you to my radio producer Rolodex of show hosts and producers around the globe!
Week 6 – The Challenge is on!
30 Days to Radio success means nothing if you don’t put it into action! This last session is about the secrets to making you look like a star, even if you’ve never been in the media before!
Summary
A professionally produced radio interview where you’ll shine as the Expert in your field .You can use this in your marketing materials or as a demo for future interviews. Personal critique of your work including your media release and media page
Instant access to future classes FREE! Because life sometimes gets in the way, you have Instant access into any future Success in 6 program for 1 year at no charge – in case you need to go over the course.
Every week I make myself available to you, I am here to make sure you succeed at getting on the radio and becoming a great guest. I do everything in my power to make this come true. You can join me weekly for the bonus calls to answer any questions that may come up for you with the weekly homework (available office hours).
Every call is recorded so you will never miss a class. Even if life gets in the way, you won’t fall behind. You can listen to each call online or download it to your computer or mp3 player.
Supporting Material
Item #1
Radio Producer Interviews: Yes, You will have access to 4 Radio Producers and Hosts who will share with you exactly what they want from you and how they want to be contacted. These are mp3 recordings you can download and listen to immediately.
Radio hosts and producers don’t open up about this type of insiders information very often, but because I am in the business and work with many of them I can call in a personal favor now and then.
- Chad Exley – Ex Top-40 producer, major market
- Kassie Bannister – Producer in Chicago
- Matt Porteous – Midday radio host
- Blaire Galatan – Competitive markets in the USA (Philadelphia)
They’ll share:
- What they want in a great guest
- How they want you to contact them
- What they expect from you in order for you to get booked
- What makes a guest great…or a horrible guest.
Item #2
“How to build your Media Campaign worksheet” Includes MP3 audio recording and PDF road map that you can use for every media blitz you want throughout the year.
Item #3
17-Page workbook with fill-in-the-blank templates designed to take you from dreaming to making contact and getting booked with the media in 24 hours or less.
Item #4
Five sample media releases that hooked me and spurred me to call and interview each of those 5 guests. These media releases were powerful enough to hook hundreds of other radio and TV stations…and you get them free!
On-Air Publicity’s: MEDIA TRAINING $997 (Via phone conference and internet)
