Stop Committing Advertising Suicide!
So, you run a small company…full of big challenges—like generating new customers EVERY DAY. It never fails. Somebody comes in and sells you on taking another ad that doesn’t work.
• Want to take the trial
and error out of advertising?
• Looking for the right way to promote your business?
• Wish you could ask someone who knows what to do, but isn’t
trying to sell you?
Yes, Yes, Yes. You can.
This Teleseminar features Barry Cohen, author of the book, 10 Ways to Screw Up an Ad Campaign, and Wayne Kelly, Radio Host and Media Coach.
Here’s what you’ll learn:
--How to write ad copy that sells
--How to create promotions that drive traffic
--How to stay on the right side of advertising law and regulations
--How to select and work with ad counsel
--How to connect with your audience
--How to out-advertise your competitors…even when you can’t outspend them
This dynamic team will work with you to get a better return-on-investment, in an interactive teleseminar, with real case studies of companies that got it right…as well as those who got it hopelessly wrong. You can even e-mail in your marketing challenges when you register. No matter where you live or work, all you need is a telephone to participate. You can even download a recording of the seminar afterwards, to jog your memory on the key points.
Barry Cohen has addressed business groups at live events from Washington, D.C. to Los Angeles on the subject of effective advertising. His book has been endorsed by Business Week and Entrepreneur magazines, as well as reviewed and profiled in: “The Wall Street Journal’s” “StartupJournal.com”, Radio Business Report, Radio Ink, Radio & Records, Pollstar, Whole Foods, Floorcovering Weekly, New Jersey Business, Creative Times, “Inside Business, “ “The Record” of Hackensack, NJ, “The Miami Herald”, “AdLaw by Request,” etc.
ORDER - 10 WAYS TO SCREW UP AN AD CAMPAIGN
Wayne Kelly is an award winning radio show host and founder of On-Air Publicity – A media coaching business that specializes in using the media for FREE publicity to build your brand, and of course to sell product.