My friend Jeff Crilley has been a great resource for my radio show recently. He doesn't even bother pitching me guests that don't fit my personality or my demo. His PR clients are exactly what I am looking for. Now don't let him hear this podcast cause his head will explode and then I won't…
Monthly Archives: September 2008
Sell Yourself Like Disney
I just returned from 5 days at Disney World in Florida. And I was amazed by the people that come from all over the world too see the mouse! I realized Disney has built a brand that we don't even question. We'll pay anything to get in and experience the Magic Kingdom. Today's podcast is…
I'm Bored By Your Media Release!
Click Play for Podcast! I'm fresh back from a month vacation and I'm wading through all the emails from people who have been trying to get on my radio show. But after a month of not looking at any email, I have to say, I'm surprised at how many media releases don't grab me. In…