The Secret is in your "HELLO"

As a radio host my biggest concern when booking a guest is will they feel right for the show.

There are a ton of experts but very few really know how to do an interview that's fun to listen to and also informative.

Last week I booked Marsha on my show. She owns an auction house and we were going to discuss collectibles. (Now please keep in mind, 99% of the time when I book a guest, I NEVER talk to them before I have them on.)

This morning at 7:13am, I dialed Marsha's phone number…ring…ring….
and then the biggest brightest "GOOD Morning" came over the telephone!

She was laughing and asking how I was doing today and said she couldn't wait to help some listeners!

I instantly knew Marsha was going to be an excellent interview!
So the next time you get a chance to be interviewed – remember how you answer the phone and interact with the producer or the host will set the tone for your entire interview!

Oh and at the end of the interview I thanked her and asked if she'd come back again, which I could hear smiling as she laughed – "I'd Love To Be Back Again – Thank You!!!

Wayne